3 Tactics to be a Positive Work Culture All-Star

The All Stars for the National and American League All-Star Major League baseball teams play every summer.

What can you learn from them about how you can be a Positive Work Culture All-Star?

Here are 3 All-Star Tactics you can put in play today:

Be Engaging

Major League Baseball selects its starting lineups for both teams by fan voting. Fans go online, have 25 votes per person to cast, and select their favorites.

Your customers/clients vote for you, sometimes in ways of which you’re unaware. Sure you see their votes as they walk in the door, call, purchase online, and sign a contract.

What about when they refer a friend over lunch? Or, tell a coworker in the break room?

Engaging your customers/clients seeds loyalty. Loyalty’s fruit is referrals. Your harvest grows.

How do you engage your customers/clients so that they vote for you?

Engage them and be their All-Star. Solve their problems. Make their lives easier. Create an experience.

Be Exclusive

All-Star voting is by position.

What exclusive position does your company play in your customers’/clients’ minds?

When they think of you, do they search all over the field? Or, do they go immediately to your position?

There’s a direct connection between how they think of you exclusively and your level of engagement with them.

Perhaps they think of you around your unique selling proposition (USP). Is it based on value? Or, exceptional customer engagement? Or, ease of use?

Have you clearly identified your niche? Sure, everybody should do business with the company you work for, but more often everybody’s business is nobody’s business.

The more exclusively you identify your company’s customers/clients, the more they know what you do, how you do it, and refer their friends.

Be Excellent

The selected players are great at their positions and hitting a baseball. They hold records and help their teams succeed.

Such excellence often takes years to develop. They arrive early and stay late, hustle and work hard. They learn and grow through repetitive practice.

What do you do daily to improve your work skills?

The pace of change increases weekly. Evaluation and skill development produce excellence over a lifetime.

Lots of us intend to be excellent. Fewer act in strategic, measureable ways that over time lead to excellence.

As Jim Rohn was fond of saying, “There’s very little traffic on the extra mile.”

Be excellent by doing excellence daily in your business.

Be engaging. Be exclusive. Be excellent in your work. That’s how you Work Positiv and become an All-Star at work.